Advertise on Sheqafrica.com
Drive traffic to your website, generate sales leads, raise awareness and recognition of your brand, build your email list, increase sales.
An advertising campaign on Sheqafrica.com helps you reach a targeted business readership, at a fraction of the cost of traditional media.
Every month, an average of 8000 visitors view over 18 000 pages on Sheqafrica.com. Our visitors number, calculated and posted by Google on our home page, often reaches 10 000 per month. Our website is continuously updated with the latest occupational health, safety, environment and quality risk management news, blogs and articles.
PRE-QUALIFIED VISITORS
We define our audience as ‘people who make decisions about health, safety, environment and quality risk management issues at the workplace”. About 98% of website visits originate in Southern Africa and other African countries.
Decision makers use the internet to search for solutions. According to research by Harris Interactive Inc, almost half of executives say that an advertisement on a B2B website led them directly to purchase, or recommend a purchase of a product or service (Business Media Study, June 2006).
MEASURABLE RETURN ON INVESTMENT (ROI)
When advertising on Sheqafrica.com, you pay per impression.This means you only pay for performance. When there is no visitors to target, then there is no cost.
You can accurately measure your ROI with our daily or weekly ad-tracking reports delivered to your by email. Our ability to keep you up to date daily, provides tools to adjust or test your campaigns and messages to increase your business performance. With our performance statistics you can quickly identify and act on opportunities for web marketing improvement.
BIG BOX ADVERTS
We post only ‘Big Box’ aquare advertisements on Sheqafrica.com. They are big, bold, uncluttered, and positioned where Google tests have shown the most clicks occur, taking your messages, products, services, branding, website plulgs and lead generation, to our home page, articles and blogs, next to relevant editorial content.
Position: Run-of-Site
Size: 250 x 250 pixels (max. 25K in file size)
Rates: ZAR 500.00 per 1000 impressions
TEXT ADVERTS
The web marketers dream! Inexpensive and highly customizable.Use this dynamic platform to drive targeted traffic to your product or service pages. Place your message on our home, article and blog pages, next to valued editorial content. Change and optimise your text message for better results.
Position: Run-of-Site
Size: 200 x 40 pixels (text characters with link)
Rates: ZAR 300.00 per 1000 impressions
BILLBOARD
We call it the Billboard because it is huge and you just cant miss it! Its there at the top of our homepage and probably one of the biggest online advertising areas on the African continent. Any click on the Billboard also leads to your own, search engine optimised, advertorial page on our website.
If you so wish, your advertorial page will stay there, even after your innitial campaign has terminated. This page will get indexed by the search engines, can be visited on our website and will be included in the RELATED POSTS function you will find at the bottom of any relevant post or article on Sheqafrica.com.
We can also display your Billboard with advertorial link exclusively in one of our bi-weekly email newsletter editions.
You will not find this kind of functionality, value or redundency in any traditional media offering.
Position: Homepage Billboard
Size: 665 x 185 pixels (linked to advertorial page)
Rates: ZAR 2000.00 per 1000 impressions
COURSES and EVENTS CALENDAR
Yes, the further you read, the better it gets. Here is one of the best methods to get the word out about your next event, seminar or course. List it on our Courses & Events Calendar. You can list an event for as long as you want.
The link on your initial short listing takes the visitor to a whole page with all the information you want to provide. We also alert our newsletter subscriber to new events listed on the calendar on a regular basis. For examples of typical listings, please visit our Courses & Events Calendar. After that, contact us to get your events listed for the whole year!
Position: Courses & Events Feature
Size: Short description (linked to full advertorial page)
Rates Per Event: ZAR 350.00 set-up fee and ZAR 2.00 per day
